In business, reputation is vital and is often an organization's most valuable asset. A positive reputation takes many years of investment to build, but it can be destroyed in an instant.
Digital media and the exponential growth of social media have increased the variety of ways in which reputation and privacy can be attacked - often repeatedly, anonymously and from various sources. Once a bad story breaks it can spread rapidly via social media and rolling news channels, perhaps turning a minor local issue into a major global risk. If material is posted onto the internet it can remain there indefinitely, causing ongoing damage unless action is taken.
Our expertise encompasses:
defamation (primarily, libel and slander)
confidential information and privacy law
Advertising law and regulation, including ambush marketing.